Jitiya: Tradition, Health, and Women’s Well-Being
In Madhesh Province, the festival of Jitiya (Jivitputrika) is observed with deep devotion by mothers who fast — often without water — for the long life and prosperity of their children. While the cultural and spiritual significance of Jitiya is profound, the practice can pose serious health risks, particularly for women who are pregnant, elderly, or already malnourished. In communities where access to healthcare and nutrition awareness remains limited, many women undertake the fast without understanding its potential physical consequences.WCSD recognised that cultural practices cannot simply be challenged — they must be engaged with respectfully. Instead of opposing tradition, the organisation worked to create space for dialogue around safe and informed observance.
What Was Done
Community gatherings were organised prior to the Jitiya festival, bringing together mothers, adolescent girls, health workers, and local leaders. Discussions focused on: Health implications of prolonged fasting, Nutrition and hydration awareness, Safe alternatives for vulnerable women and Women’s rights to make informed health decisions. Female Community Health Volunteers and local educators provided practical guidance, while facilitators encouraged open conversations about balancing faith with well-being.
Why It Matters
Cultural change begins with conversation, not confrontation. By engaging women within their own cultural framework, the programme promoted informed choice rather than imposed instruction. Many participants expressed relief at learning that health considerations do not diminish devotion.The initiative strengthened women’s confidence to prioritise their well-being without feeling they were dishonouring tradition.
View Complete Gallery
Explore the photo album for this project to truly see the community impact and moments we captured.